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New Zealand's farming geography offers some of the most rugged and extreme farming conditions you can find. If a machine is built to last in New Zealand, it will work just about anywhere in the world.
When 191 members of the UK Agricultural industry were asked what country comes to mind when thinking of agricultural technology, 21% said New Zealand. The only country mentioned more was the UK.
With New Zealand having many similarities to the UK when it comes to farming, its no wonder several New Zealand agritech brands are having their moment here. A growing number of farmers are turning to the technology to fill the gaps, especially in relation to smart farming.
As the phasing out of farm subsidies gets closer, FG has been talking to NZ businesses about lessons learnt and how to farm smarter not harder.
There are lessons UK and New Zealand farmers can learn from each other to cope with changing consumer demands.
The New Zealand agritech industry has worked hard to develop an environment which stimulates and encourages the growth of technology solutions, while at the same time staying true to core values.
Name any production system and the chances are that you will find it in New Zealand.